What Five Things Often Ruin the Selling Process?



Buying a home? Click here to perform a full home search
Selling a home? Click here for a Free Home Price Evaluation 
Call us at (925) 838-4300 to answer any of your real estate questions

Today, I want to discuss five things that can ruin your home sale. A lot of people think that there is virtually no way to ruin a home sale because the agents in our area generally do a very good job. However, there are a five things you can do that might derail a sale:

1. Not using a professional agent. A professional is someone who is a certified Realtor, not someone who simply has a real estate license and works every now and again. Work with someone who knows the laws and regulations, has the proper insurance, and does deals every single day!

2. Mispricing your home. We all know that the market fluctuates. On any given Sunday, your home may be worth $50,000 more or less depending on a variety of factors. I personally like to price homes conservatively, as it often allows you to capture a larger audience and hopefully create a bidding war.


3. Bad or no pictures in the MLS. If you don't have pictures in the MLS, buyers are going to click away from your property so fast it will make your head spin. Also, if you're not using a professional agent, they will get fined for not having photos on the MLS. You need lights on and a clean home in all of your pictures. Hiring a professional photographer is a very good idea if you want to WOW people shopping online.

4. Ignoring your front and backyard. If you come to a date dressed in your pajamas, your hair standing on end and with bad breath, do you think you're going to get a second date? The same goes with selling your home. The yard and exterior of your home should be looking spectacular for when potential buyers arrive.

5. Staging your home. Should or shouldn't you stage the home? We think so, especially if you're able to. Buyers who view your home are mentally moving in -- they're picturing all of their stuff in the home. A professional stager will make it so that they don't have to imagine all the possibilities for themselves; a stager will help them SEE it.

There are many, many more things that can go wrong with a home sale -- these just happen to be the top five. If you have any questions about getting the best results when selling, or if you need real estate assistance of any kind, please don't hesitate to reach out to us. We would love to hear from you!