Pricing a home is an art form. You want to be able to get the most money possible, but you don't want to jack up the price on your home, because that's when it won't sell. What you really need to think about when you're making the decision is what the market conditions are like. Based on these conditions, we know the correct route to take when it comes to pricing your home.
Let's run through a few examples of how we would price your home in various market. If we were in a hot seller's market, this is when we would push your price to the highest level, to get you the most amount of money while buyers are out there competing for the best homes. If we were in more of a neutral or transitional market, we would price your home a little bit lower than comparable ones, so buyers see the value in your home, and in turn, give it more interest. If our market was dead and homes were struggling to move, we would price below the comparables so when buyers are out there, they are looking at your home for value and know they are getting a good deal.
Buyers always want a good deal when it comes to buying a home, and making sure they get that deal is a matter of perception. If we give the perception of value for your home over the competition, you'll win every time.
I hope you enjoyed my little tip for you today. If you have any questions, feel free to give us a call or send us an email. We look forward to speaking with you!
